Advertising feature for David Phillip Estate Agents
At David Phillip Estate Agents, we monitor closely recent listings on Rightmove, but we also take great interest in the quality of the photographs that other agents post to sell houses.
I looked at some properties being marketed recently on this portal and noticed with interest or disappointment the following:-
– A well-presented kitchen photograph, spoilt by a towel right in the foreground of the photo – it instantly caught my eye
– An extension cable visible in the lounge spilling out from behind a chair which could have been hidden
– The tray used to ‘balance evening meals on’ stored and visible at the side of the sofa
– Messy bedding, clumsily thrown throws and cushions scattered in an unorderly manner
– Pots left on the kitchen draining board and untidy kitchen work-surfaces
– A half used toilet roll on the radiator next to the toilet
– Personal photos and objects scattered around the rooms
– An apron hanging off one of the kitchen shelves with the un-matching tea towel hanging off the cupboard opposite
– Bathroom and cleaning products causing clutter and making the room look untidy
– Books on bookcases at a sloppy 45-degree angle
– The ironing board resting against a wall in one of the main rooms.
These are all small but important details that should have been advised by the photographer or the Estate agent representing the vendor.
Poor staging and shoddy kerb appeal can be so off-putting for a potential buyer.
At David Philip Estate Agents we believe that photographs are key – they help to get more viewings and portray the property in a much better light – they may even add to the value to your home too.
When you are selling your home, your agent should advise you on the best way to stage and get the best photographs, but here are a few tips to help.
– Repairs, fix all those nagging things that you have lived with – update the paint but think neutral, repair any light bulbs and always have the lights on when photographing
– Kerb appeal – clean windows, patios and decking. Remove dustbins from sight. Ensure the front door is in good repair as well as the hardware. Maintain flowers, shrubs and paving. Remove cars from the drive when photographs are being taken.
– Declutter – remove old throws, fridge magnets, dog bowls and personal items,
– Fix pet issues – these are serious turn –offs
– Bathrooms – buy a new toilet seat, shower curtain, new towels – remove all bathroom products unless they have been purchased for staging
– Make your home look welcoming – buy fresh flowers, fill the fruit bowl, add some plants.
These are just a few of the things you can do, but if you want to really market your home in the best way and on all the main property portals, choose an agent like David Phillip who uses a professional photographer, has clever photographic enhancement, uses 3D virtual viewings to make your home look even better and is honest in their approach (we want to get the most viewings and the best price for you) – a good agent will tell you what you need to do to improve.
So if you are looking to sell your home and want a free market appraisal and some good marketing advice talk to David Phillip Estate Agents – our mantra is ‘People sell houses, enabled by the best technology and modern techniques’ – the way your property is marketed is key